Monday 6 july 2009

Bell’s day
Hour	Place	Activity	Presenter
9h00 -10h00	Bell Campus	Accueil au Bell Campus & Visite des lieux	Stéphane Boisvert Président groupe Grandes entreprises, Bell
10h00 – 11h00	Bell Campus	Les communautés de pratique.	Coordintion: Marco Beaulieu DG Strategy and Optimization, Bell Introduction: Joanne Roberts University de Newcastle Case study Patrick Cohendet Professor HEC Montreal Laurent Simon Professor HEC Montreal
11h00 – 11h15	Bell Campus	Break
11h15 – 12h15	Bell Campus	Branding & mareting @ Bell	Rick Swifeddine Senio VP, Brand Straegy, Bell
12h45 – 13h45	Bell Campus	Pause Lunch @ Bell
13h45 – 14h45	Bell Campus	Creativity Workshop 2: Bell TelePresence Network
14h45 – 15h45	Bell Campus	eCommerce	P.J. Benghozi Chair on Innovation and Regulation of Digital Services, Director of the Pole of Research in Economics and Management, École polytechnique-CNRS, Paris
15h45 – 17h30	Bell Campus	Debriefing Return to HEC Montreal
17h30 – 18h00	HEC-Montreal	Cocktail
18h00 – 19h00	HEC-Montreal	Creativity and Gastronomy	Welcome: Michel Patry Director HEC Montreal Introduction: Joanne Labrecque HEC Montreal Guest speakers Dr. Richard Béliveau Ph.D Biochimie Director laboratoire de Médecine Moléculaire Auteur du best-seller :"Les aliments contre le cancer". François Chartier Wine steward, author and chronicler

Summer School on MANAGEMENT OF CREATIVITY in an Innovation Society